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WebRTC is a standard drafted by the World Wide Web Consortium (W3C) and the Internet Engineering Task Force (IETF) to overcome adoption barriers. The open standard framework eliminates the need for special-purpose client software and onerous plug-ins and downloads. Instead, interactive voice, video, and data-sharing functions are delivered as standard components of the Web developer's toolkit. Ordinary Web developers, who aren't necessarily versed in telephony, can create multimedia communications-enabled applications using simple HTML and JavaScript APIs. End users enjoy an improved experience with no interruptions for downloads, consistent operation across devices and browsers, and immersive communications capabilities.
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WebRTC is a standard drafted by the World Wide Web Consortium (W3C) and the Internet Engineering Task Force (IETF) to overcome adoption barriers. The open standard framework eliminates the need for additional client software, plug-ins and downloads. Instead, interactive voice, video, and data-sharing functions are delivered as standard web components. Ordinary Web developers, who aren't necessarily versed in telephony, can create multimedia communications-enabled applications using simple HTML and JavaScript APIs. End users enjoy an improved experience with no interruptions for downloads, consistent operation across devices and browsers, and immersive communications capabilities.
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====Browser-based communications eliminates cost and complexity====
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====Browser-based communications eliminates cost and complexity ====
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By breaking vendor and platform dependencies, WebRTC fundamentally transforms enterprise communications. Until now, businesses have been limited to expensive PBX desk phones and proprietary softphone clients. While legacy IP-PBX and UC vendors support open standards such as SIP (Session Initiation Protocol), many lock in customers and maximize product margins by reserving full-feature support for proprietary endpoints and separately licensed softphone clients. With more and more workers using smartphones as their primary handset, expensive PBX desk phones are becoming increasingly difficult to justify. What businesses need instead is a way to make smartphones and tablets full-fledged alternatives to traditional PBX phones, however traditional solutions for extending enterprise communications services to mobile devices are costly and inefficient.  
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By breaking vendor and platform dependencies, WebRTC transforms enterprise communications. Until now, businesses have been limited to expensive desk phones and proprietary software clients. While vendors support open standards such as SIP (Session Initiation Protocol), many maximize product margins by providing support only for proprietary endpoints and separately licensed software clients. With more workers using smartphones as their primary handset, expensive desk phones are becoming increasingly difficult to justify. What businesses need is a way to make smartphones and tablets viable alternatives to traditional phones. However, traditional solutions for extending enterprise communication services to mobile devices are costly and inefficient.
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Most UC (Unified Communications) vendors offer operating-system-specific soft clients that take time and money to qualify, deploy, and support. WebRTC overcomes these limitations by bringing real-time communications directly to the browser. This eliminates special purpose, OS-specific clients. With WebRTC, IT organizations can accelerate time-to-market and contain costs by extending enterprise communications services to any browser-enabled device (smartphone, tablet, or PC).
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Most UC vendors offer operating-system-specific soft clients that take time and money to qualify, deploy, and support. WebRTC overcomes these limitations by bringing real-time communications directly to the browser, eliminating special purpose, OS-specific clients. With WebRTC, IT organizations can accelerate time- to-market and contain costs by efficiently extending enterprise communications services to any browser-enabled device – smartphone, tablet, or PC.
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Users can access the WebRTC-enabled service over any network – public or private; WiFi, mobile broadband, or wired LAN. WebRTC reduces upfront IT expenses by containing client licensing fees, qualification efforts, and deployment costs. There are no proprietary clients to purchase, roll out, update, or support. The client application runs on an off-the-shelf "free"browser. Qualification, deployment, and maintenance costs are contained to the Web site. New features and fixes are implemented right on the Web page.
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Users can access the WebRTC-enabled service over any network – public or private; WiFi, mobile broadband, or wired LAN. WebRTC reduces upfront IT expenses by containing client licensing fees, qualification efforts, and deployment costs. There are no proprietary clients to purchase, roll out, update, or support. The client application runs on an off-the-shelf “free" browser. Qualification, deployment, and maintenance costs are contained to the Web site. New features and fixes are implemented right on the Web page.
       
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